If you’ve been active on Instagram recently, you might have noticed a slight change in how images appear on your grid. Instagram has updated its default grid image size to 1080 x 1350 pixels (4:5 aspect ratio), which is taller than the previous 1:1 square format. This new change is meant to optimize how your posts display, offering a more modern, immersive feel. But for creators, businesses, and brands, this adjustment may require some fine-tuning of your content to keep your grid looking cohesive.
In this blog, we’ll break down what this change means, how to adjust your past posts to fit the new grid, and how to ensure your future content aligns perfectly with Instagram’s 4:5 ratio.
What’s Changed with Instagram’s Image Sizes?
Historically, Instagram was synonymous with the square (1:1) grid, where all posts were cropped into squares on your profile. However, with the increasing popularity of taller content—like Instagram Stories and Reels—the platform has moved to a taller 4:5 aspect ratio for images on the grid.
- New Size: 1080 x 1350 pixels (4:5)
- Previous Size: 1080 x 1080 pixels (1:1)
While Instagram still allows you to upload square or horizontal images, the grid preview will automatically crop your content into the taller 4:5 format. This may leave some of your older content looking cropped or cut off, potentially disrupting the aesthetic of your carefully curated feed.
Why Did Instagram Make This Change?
Instagram’s shift toward taller image sizes aims to enhance visual appeal and offer users more engaging content. The taller 4:5 ratio occupies more screen real estate, especially on mobile devices, drawing more attention to your content as users scroll through their feed.
This format is also ideal for creators and businesses looking to highlight visuals like portraits, product photography, or vertical storytelling. However, the change does require some adjustments to ensure your profile grid remains polished and professional.
How to Adjust the Preview of Previous Posts
If your older posts were designed with the 1:1 square format in mind, they might now appear cropped awkwardly in the taller 4:5 grid. Thankfully, Instagram allows you to edit the grid preview of your older posts to ensure they fit your desired aesthetic. Here’s how:
- Select the Post You Want to Edit:
- Go to your Instagram profile and select the post that doesn’t look quite right in the new grid format.
- Tap the Three Dots:
- In the top-right corner of the post, tap the three-dot menu and select “Edit.”
- Adjust the Preview:
- You’ll see an option to adjust how the post is cropped for the grid. You can move or resize the image to better fit within the taller 4:5 aspect ratio.
- Choose a Background (Black or White):
- If your image doesn’t fully fill the 4:5 space, Instagram lets you add black or white padding to the edges. Consider your overall feed aesthetic when choosing a background color—white gives a clean, minimal look, while black adds contrast and boldness.
- Save Changes:
- Once you’ve adjusted the preview, hit “Done” to save the new grid appearance.
How to Create Future Posts for the 4:5 Grid
To avoid cropping or awkward visuals, plan your future Instagram posts with the 1080 x 1350 pixel dimensions in mind. Here are some tips:
- Edit in Advance: Use tools like Canva or Adobe Photoshop to design your content in the 4:5 ratio.
- Leave Space for Cropping: If your content includes text or important details, keep them within the “safe zone” in case Instagram crops part of the image.
- Test the Preview: Before publishing, preview how your post will look on the grid to ensure it fits seamlessly.
Tips for Maintaining a Cohesive Grid
As Instagram moves to the 4:5 format, maintaining a cohesive grid becomes more important than ever. Here’s how to keep your profile visually appealing:
- Stick to a Theme:
- Whether it’s a color palette, editing style, or specific subject matter, consistency across your posts will help your grid look polished.
- Align Background Colors:
- For posts with extra padding, choose black or white backgrounds that match your overall aesthetic.
- Preview Your Grid:
- Use third-party apps like Later or Planoly to see how new posts will fit into your feed before you publish them.
Instagram’s move to the taller 1080 x 1350 pixel grid format is an exciting change that offers more visual impact for your posts. However, this update requires some extra effort to adjust your older posts and plan your future content. By fine-tuning your grid and embracing the new format, you can ensure your profile stands out and keeps up with Instagram’s evolving trends.
If you’re ready to take your Instagram game to the next level but don’t know where to start, we’re here to help. Contact us today, and let’s create a social media strategy that works perfectly for your brand! For more inspo visit our Instagram.
