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Why I quit my job and started my own business.

Why I quit my job and started my own Business

I’ve shared my story about starting Get Social YEG from a professional standpoint. Still, today I wanted to dive a little bit deeper and share some of the personal reasons behind starting the company.

WARNING: This blog post will get personal, so if that’s not your thing, you might want to sit this one out. I won’t be offended.

From Employee to Entrepreneur

My journey to entrepreneurship began in 2015. I was a single mom of three boys, aged 14, 10, and 4, working full-time as a project manager for a design agency in downtown Edmonton. At the time, I needed to figure out how to make more money and support my family.

I felt stuck creatively and financially. Yet, in my heart, I knew that something was missing.

Around this same time, my eldest son started to experience severe anxiety and was having problems at school, or should I say trouble going to school.

I struggled to work full time at my job, leave my house at 6:45 am to get my little guy to daycare, and hope and pray that my two older sons would get on the bus. Seven out of ten times, only one of them got on.

I received frequent calls from the school and witnessed my son struggling more and more as time went on. As a result, my stress level was constantly through the roof.

On top of that, my work suffered. I felt stuck between a rock and a hard place. If I left my home early to make my 8 am start time, I ran the risk of my son skipping school. But if I drove him to school, I would be late for work.

I’M SURE YOU CAN SEE THE PERSONAL STRUGGLE.

As a single mom of 3, it was all up to me. I didn’t have anyone to depend on to take care of them when they were sick. There were days when I’d have to leave one of them at home alone when they were ill. I knew I couldn’t miss any more work, so I started work early in case I received another dreaded call from the school.

I knew that this current lifestyle of fumbling between my family and work priorities wouldn’t end well in the long run. So, I had to make a change. The seed was planted.

SOCIAL MEDIA – A WHOLE NEW WORLD

My 10+ years of experience at the design agency allowed me to recognize that social media was a potent tool that I could harness for my business. My journey started quietly. I read, studied, watched and learned all I could after my kids went to bed.

I attended my first conference in 2015 (shoutout to @imedia) and instantly felt like I had found my people. They didn’t judge me for grabbing my phone and taking a shot of the swag (or my coffee)!

My mind was blown! The speakers were so in tune with what was going on in the world of social media marketing. The experience was so positive. I was able to meet tons of talented professionals. Witnessing this thriving group of creators and marketers in Edmonton made me feel like I could do it too!

The conference gave me the push I needed to finally decide to launch my business.

Get Social YEG was my Christmas baby, launching on December 27, 2016.

FYI – I launched my Instagram even before I had a website! (Pro Tip – make sure you confirm your username is available BEFORE you purchase your domain)

BEFORE LONG, I TOOK ON MY FIRST CLIENT, THEN MY SECOND, AND THEN MY THIRD.

Entrepreneurship gave me so much adrenaline that I swear I lived off it for those first six months on business. During the day, I still worked full-time at the design agency job and night, I took on a full-time workload for my own business. Coffee was my fuel and saving grace.

After months of wearing myself thin, I finally hit a breaking point. I realized I couldn’t keep up at this pace. My kids were suffering, my relationship was suffering, and my work was suffering.

So, I decided to go on a short holiday and do some soul searching. I asked myself: “10 years from now, would you wish you had stayed at your agency job or would you wish that you followed your dreams and started your business?”

A few weeks after I returned home from my holiday, I knew I had to make a decision. My son’s anxiety was getting worse, and I was called home more and more.

My business had started to pick up, I was taking on new clients, and I found that my income from my “side hustle” was overtaking my pay from my full-time job.

It wasn’t until someone asked me, “When will you be getting back to your regular work schedule?” that I knew I couldn’t. My employers had so much patience with me and tried to support me, but at some point, when an employee can’t take on their regular workload anymore, it becomes too much to handle.

So, I handed in my two weeks notice and did my best to help support the agency in my transition out. It was emotionally draining because I genuinely cared about the agency. After all, I had been working there for many years. My colleagues felt like family, but I knew that I couldn’t provide them with the attention they deserved.

SO ON JUNE 15, 2017, I WAS OFFICIALLY UNEMPLOYED.

It was terrifying, exhilarating, and honestly overwhelming.

Could I do this? Was I cut out for entrepreneurship?

I jumped off the cliff and built my wings on the way down. (Hitting a few rocks along the way).

But, with the support of my partner Shawn – I was able to push through these first few years of business, and starting my business has been the best decision I have ever made.

I’ve learned more about myself over these past few years (the good, the bad and the ugly) than I have ever learned before.

Entrepreneurship isn’t for everyone. There is a tremendous amount of risk and chance. But, for me, the payoff has been more than worth it.

I am at home when my children need me; Shawn and I have built our businesses together, making our relationship stronger than ever. (I may write a future article about working with your spouse – let me know if you’re interested in the comments below) Check us out on Instagram.

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Get Social YEG

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Are you ready to grow your business using digital marketing? We’re here to help!

We’ll provide you with the information you need and answer any questions you may have about S.E.O. and Social Media marketing for your small business. Our goal is to give you the best most reliable advice and provide the best SEO services in Edmonton. 

How To Contact Us:

1. Book Your Free 30-minute Consultation.  Appointments are available on Tuesday & Thursday 10 AM to 4 PM MST.  Book a call now>

2. Call Us at (587) 855-4934

2. Hours Of Operation: We are open Monday – Friday 9 – 4 and are closed on weekends & all holidays. If you need assistance, please use send us a note.

3. Join Us On Social Media. We love supporting small businesses, make sure you connect with us on our channels!

Nicole Get Social yeg

Nicole

Ad Specialist

Nicole has a natural talent for translating complex data into innovative and highly effective marketing solutions.

Nicole understands the struggle small business owners face when approaching the next level in their business. As a search engine marketing specialist with a background in analytics and economics, she helps business owners connect their marketing efforts with their financial goals. She’s only satisfied when she’s significantly improved ROI for a client, and even then, she’s not willing to stop pushing forward to achieve bigger and better results.

She’s spent the past decade enhancing her analytical skills so she can put them to work for businesses. She holds a Bachelor of Science with Honours in Economics and a Master of Arts in Economics and Finance specializing in data analytics. She is also Google certified, Bing certified, and Yahoo certified and continues to pursue education in technology and marketing.

If you can’t find Nicole frowning into her computer screen as she works out a tricky problem, you’re likely to find her relaxing or working in her garden, out to dinner with her husband to try something new, or working on her deadlifts. If you’d like to learn more about Nicole or dive deeper into digital marketing, she’d be happy to sit down for a coffee and do business together.

adam get social yeg

Adam

Web Developer

I am a web developer with over eight years of experience in the industry. I specialize in WordPress site development, honing my skills in creating dynamic, user-friendly websites that cater to a wide range of clients and needs. Though my primary focus is on WordPress theme development, I also love doing design work, bringing a unique blend of technical proficiency and creativity to every project.

Outside of my professional life, I am a dedicated family man with two daughters. I enjoy travelling with them, exploring new places, and creating memories together. In my free time, I indulge in carpentry-related activities, finding joy and relaxation in working with and crafting beautiful, functional pieces.

hayden get social yeg

Hayden

Social Media Manager

Hi! I’m Hayden, Get Social YEG’s Social Media Manager. My role on the team is to assist in the development of your social media strategy and to come up with creative ideas that connect with your audience. I have always loved to create, with my hobbies fluctuating between traditional and digital art throughout my entire life.

I am a huge cat lover and have 3 of my own. All of them happen to be black cats, but I swear I’m not a witch!

In my spare time you can find me playing The Sims or Mario Kart. Right now, I’m Toad but honestly, I could be anybody.

Dan get social yeg

Dan

Multimedia Designer

Hello! I’m Dan Michael, the video editor at Get Social YEG and a lifelong artist. I’ve been hooked on art since I was a kid, collecting Marvel and DC comics and spending hours drawing. Being an introvert, art was my escape, which eventually led me to graphic design and video editing. One of my proudest achievements is illustrating three short storybooks now used as learning materials in public schools in the Philippines!

I have two awesome kids, Liam and Saoirse, and one amazing wife. We all live in Lanao del Norte.

In my spare time, I love diving into MMORPGs or going head-to-head in 1 vs 1 games with my kids.

anna get social yeg

Anna

Senior Graphic Designer

Hello! My name is Anna. I am Get Social YEG’s Graphic Designer. Basically, I create/edit images or videos.
I have a Communications Management degree, but I fell in love with Graphic Design, and now I made a career out of it.

I am an ENFJ, but I am more of a stay-at-home extrovert. In my spare time, I either play video games or draw illustrations.

Doing designs can burn you out since you can’t be creative every day, but Gatorade, a little chocolate, and good R & B music always help get my tasks done

nathalia get social yeg

Nathalia

Project Coordinator
Nathalia is the Project Coordinator of GetSocial YEG. She helps organize and communicate the specific details of the project to team members and carries out daily tasks to keep the project on track. As a graduate of Retail Management at BUCH in KL, Malaysia, she was exposed to many businesses and that helped her sharpen her skills and develop her own work ethic. She have 8 dogs and 2 cats! She likes to spend her weekends at the beach and lately, she’s into attending leadership trainings online.
joevel get social yeg

Joevel

SEO Specialist

Joevel has been working for Get Social YEG as an SEO VA, Most of his duties involve keyword research, website audit, link building, and on-page optimization.

When Joevel was still in college at Systems Technology Institute in the Philippines, he was interested in two things: computer electronics and surfing on the web. When he learned about the field of Search Engine Optimization, he knew this is where his professional future would take him.

In his spare time, Joevel enjoys riding his motorcycle and enjoying the scenery of the countryside with his buddies. He lives in Cagayan de Oro City with his wife and kids and his dog named Olie.

Chelsea Lagos

Chelsea

Chief Executive Officer

Chelsea started her career in the web design industry in 2007 as an online content specialist, watching and taking notes as social media platforms from MySpace, to Facebook, to Instagram continued to explode and revolutionize online marketing into what it is today.

She loves watching cake decorating videos on TikTok and 90’s music.